The fine art of pitching (and following up…) – Recording and resources available


What makes a travel pitch stand out? Why do some writers have high hit rates while others feel their emails end up in the wilderness? How does your ‘great idea’ turn into a commission? You can now buy this webinar and shared resources.


This webinar took place on Wednesday 20th September 2023. You can buy the recording and shared resources/pitching samples by adding this webinar to your basket.
NOTE: Anyone who registers for any webinar will receive a recording and any resources within one week of the live session.

In this session, travel editors Lyn Hughes from Wanderlust magazine, Ellie Cobb from BBC Travel, Grace Beard from Time Out Travel and Meera Dattani from discussed the fine art of pitching, and what editors (and their team) really need to know. Plus, how to follow up on pitches and plenty of dos and don’ts of this all-important but often frustrating process in travel writing.

This was the first in a series of webinars curated and hosted by travel journalist and editor Meera Dattani in collaboration with Talking Travel Writing, the Substack newsletter that promises to demystify the travel media for freelancers forging a career in travel writing. The second webinar, How to write travel features to wow your editor (and get re-commissioned…), took place on Wednesday 29th November 2023 and can also be purchased.

Panellist bios

Grace Beard is Time Out’s travel editor, based in London. She’s been a travel editor and writer for nine years, previously at Culture Trip, Plum Guide and National Trust. She’s interested in commissioning features on travel trends, under-explored destinations, and interesting stories on culture, community, nightlife and food in exciting places around the world.
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Ellie Cobb is Senior Journalist at BBC Travel, where she develops, commissions, writes and edits original and engaging narrative travel stories for a global audience, working with writers around the world. With 20+ years’ experience in travel media, Ellie also mentors a number of new writers each year, helping them come up with story ideas and teaching them how to perfectly pitch them.
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Lyn Hughes is an award-winning writer, editor and founder of Wanderlust magazine, and Fellow of the Royal Geographical Society. She’s an in demand as a speaker, moderator, presenter, host and judge. She believes in tourism as a force for good, benefiting local communities, wildlife and the natural world.
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Meera Dattani is a freelance travel and culture journalist, senior editor at digital publication and founder of Travel Writing Webinars, with bylines in Wanderlust, Evening Standard, Telegraph and others. Former Chair and Events Director of the British Guild of Travel Writers, she is also a speaker and moderator on external panels about travel writing and the travel industry.
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